Weight Watchers. Avril Lavigne's website has an ad on it for WEIGHT WATCHERS.The forum on her fanclub, which is called Crossbonez, has a thread titled 'How Old Are You?' How old are Avril's online fans? Apparently they're anywhere from 12-19, the majority saying they're 13 or 14 yrs old.
How could someone so young use the Weight Watchers program? Weight Watchers is well-known for it's support groups, special food and weigh-ins, all of which a young teen girl could not utilize without some sort of adult complicity. Well, it seems that weight watchers now has an online program, perfect for insecure, body-conscious young girls with internet access. This program promises real results and says it's not a diet, it's about teaching you how to have a healthy relationship with food.
To see this disgusting money-grab go to Avril's site, where it's hard to tell what's an ad and what's content, and view the first WW ad (that's right, there's 3 in total) at the top of the screen, then scroll to the bottom of the page where the second and third WW ad tells you about their virtual program.
She also has a t-shit contest where fans tell her which shirt they like the most, ie which one they're more likely to buy, and the 'winning' shirt will be made and sold at her upcoming tour! Umm good marketing strategy!
Now while I get that 99% of what is 'Avril' is all marketing and not coming from her, I'm still totally disgusted by her in every way imaginable. GET REAL AVRIL. GROW UP.
